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How to Engage Your Site Visitors #MBUstorm #MyBlogU

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engageIt’s a huge deal to start figuring out from the very start: It’s not enough to find the ways to build traffic to your blog: You need to make sure people actually stay for at least a moment and engage!

Most of traffic comes and goes: Most Internet surfers are lurkers. They have no time to engage with every single page they land on. Sometimes they can’t instantly see what they were looking for on your page. Sometimes their intent is different from what your page offers.

In both cases, there are still ways to attract your visitors’ attention to make them stop for a moment and give your page a second chance.

The earlier you figure out those ways, the more fruitful your traffic building efforts are going to be.

Let’s brainstorm some ways that could help you engage your site visitors:

1. Structure Each Article Properly

One of the most important things in web copywriting: Your article cannot be a wall of page. Break your article into subheadings making sure those subheadings, if taken in isolation, make sense.

This will help your site visitors quickly understand the gist of the page and engage further.

This plugin will also use your subheadings to build up table of contents where each item is clickable taking you further into the article. This is a great way to get more people read more of your article.

Our Interviews section also creates the table of contents based on your questions you ask our users:

Format interview

2. Create Visuals and Visual Cues

I’ve written lots of articles on creating and using original visuals on your site. Here are a few most solid ones:

Don’t overuse images: But keep in mind the power of visual content. It can engage a user who had an absolutely different intent when landing on your site. It can draw attention and provoke action. Always make sure to include visual component into your content marketing strategy.

And of course, don’t forget the repackaging:

3. More Ideas, Widgets and Plugins!

Here are more practical suggestions from our community:

  • The Related Posts plugin works very well to decrease bounce rates and increase reader time on site (thanks Priya Florence Shah @PriyaFlorence for suggesting it!). Contextual Related Posts plugin is another good option here. With it you can create a sidebar that will pop-up once the user has read through to a certain point in your article (all configurable.) So if you’re reading an article about Apple Pie, when the reader has scrolled through Β 30% of the article, you can have the plugin suggest a related article about the Perfect Pie Crusts. It’s pretty awesome (Thanks Dre Day for suggesting it!).
  • “Tweet the quote” plugins let you highlight most interesting quotes and statics and also give your visitors an easy way to share them (Thanks to @jonnyswand for this tip!)
  • Sumo (former SumoMe). It has a bunch of features, actually. One of them is Content Analytics which will show you how far the average visitors read your content. This way you can compare which of your techniques seem to work better! Thanks to Darmawan for this tip

Which tricks are you using to encourage more of your site visitors to stop and engage? Please share!

16 Responses so far.

  1. anton shulke says:

    I want to try this widgets and plugins, thanks for sharing

  2. Antoni Supriadi says:

    Thank you in advance for the tips that have inspired me . I was greatly helped by the existence of these tips .

    I will try your suggestion of and merepkannya on my blog .

    Once again, thank you

  3. Ziv says:

    Thanks Ann, these are truly cool ways to make our posts, well.. cooler πŸ™‚
    The table of content plugin looks awesome, I’m going to check it out now – thank you for the find!

    You are welcome to check the “As You Type” plugin which allows you to insert cool media (from giphy/pixabay/imgur) to your posts while you type it (its a new free plugin I have just developed πŸ™‚ ).

  4. agit says:

    Thank you in advance for the tips that have inspired me . I was greatly helped by the existence of these tips .

    I will try your suggestion of and merepkannya on my blog .

  5. alensa says:

    You are welcome to check the β€œAs You Type” plugin which allows you to insert cool media (from giphy/pixabay/imgur) to your posts while you type it (its a new free plugin I have just developed πŸ™‚ ).

  6. Alex Chandra says:

    it’s very interesting idea that you shared, i never though about it for my private website to keep the visitors stay longer/engage them. i would like to try your tips how to engage the visitors.

  7. kangilo says:

    Thanks Ann, these are truly cool ways to make our posts, well.. cooler πŸ™‚
    The table of content plugin looks awesome, I’m going to check it out now – thank you for the find!

  8. faktalagi says:

    Thanks Ann, these are truly cool ways to make our posts, well.. cooler πŸ™‚
    The table of content plugin looks awesome, I’m going to check it out now – thank you for the find!

  9. Fajar says:

    Thank you in advance for the tips that have inspired me . I was greatly helped by the existence of these tips .

  10. dekor rumah says:

    That’s a great idea, John! Very smart to limit it to invitations. Engagement is important in these groups!

  11. Sienta says:

    Thanks Ann, these are truly cool ways to make our posts, well.. cooler πŸ™‚
    The table of content plugin looks awesome, I’m going to check it out now – thank you for the find!

  12. omblogging says:

    I’m happy with the content of this article. This is the best article so far that I have seen on the search engines. I will definitely do a bookmark for this post to visit again and again. This will be very helpful to new bloggers like me who are just starting to make a blog.

  13. reza ananda says:

    Thanks Ann, these are truly cool ways to make our posts, well.. cooler πŸ™‚
    The table of content plugin looks awesome, I’m going to check it out now – thank you for the find!

  14. Adi says:

    Thank you in advance for the tips that have inspired me . i would like to try your tips πŸ™‚

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